There was a time in India when Emperors surrounded by their noblemen would mount the back of an elephant and venture into the jungles to kill a beast. The time of these erstwhile trigger friendly maharajas may well have gone, but the hunt for animals is still on and has taken an uglier shape than ever. It is not royalties anymore but commoners who kill for profit. Wildlife crime is today is a profitable business and the biggest threat to animals and the survival of the planet itself.